Hi Folks,

Just wanted to give you the heads up about an article that was just published in UltraFit Magazine that I wrote a couple of weeks ago.

It’s titled the “55 Strategies for Marketing Your Fitness Service” and these are picked from some phenomenally successful campaigns. Now as you know we only use proven and tested campaigns, strategies and tools that guarantee results if you implement them in the right way so don’t miss out on these ‘Gems’..

They include some ‘No Cost’ and ‘Low Cost’  strategies that will help you to not only get more clients but the right types of clients (committed and compliant) who will become walking, talking testimonials for you.

Check out November’s edition of Ultrafit and if you want to hear more then go to www.55MarketinTipsExplained.com to hear me go through all of them in more detail. You can also register for the Webinar on Thursday 12^th of November and you can get all of your questions answered live plus hear about more strategies and how to get these implemented quickly for maximum results.

It’s time to get rockin’ folks

Ric

 

Well Hi Folks,

Have any of you had a dream.. a vision of how your life would be when you entered to the fitness industry?

I know I had and after 8 years, five in my own business, I was starting to think that maybe that dream was impossible. Well, imagine turning up for work for 20 years wondering when things were going to change and you would finally get your life back and have the success you desired!

Let me introduce to you Dirk Hansen, from Dirks Health in Bondi, Sydney. Dirk is a passionate trainer who really knows his stuff, hence he developed a good clientele of people who loved his service and the results he got but you know what? He didn’t have the business tools and techniques to really have a valuable asset and instead had a 70 hour a week JOB.

But I tell ya when Dirk got his hands on the Red Bible, Maximum Response Fitness Marketing, and then our Auto Closer Personal Training Sales System he hit the ground running so fast everyone around him have yet to catch up. Dirk knows a good thing when he see’s it and I remember the conversation we had on the phone very well….”Well Dirk” I said “We have many different levels of coaching and ….” He quickly interrupted me with “Just tell my what the best level is, and how I sign up!” .

So Dirk Leap frogged our Gold Plus level of Membership and went straight from Gold Membership into out VIP program within 2 months of coming onboard with the Red Bible! Since then his results have been nothing but REMARKABLE! Here was a man passionate about what he was doing who couldn’t find a way to leverage himself from doing 70 hours per week and having no time, or energy, for his family. He needed to clone himself and delegate tasks to the right people so he invested in Duplicator and hired an admin person straight away by using the done for you Ad’s and tools in this awesome program.

Since December 2008 to August 2009 Dirk Hansen has had the most amazing growth in his business. After 20 years of hard work he finally found the tools, strategies and skills he needed to have a massive explosion in his business, and folks when you see these numbers you will be shocked! If you want to have the business and the lifestyle of your dreams watch how this man has achieved that.

Congratulations Dirk you are a brilliant trainer, business man and a role model for us all!

Cheers,

Ric

Hi Folks,

I want to share a story with you and I want you to understand that I am not telling you this to brag just to make a very important point about doing things the ‘right’ way.

Some of you know that I started playing golf in February of this year. I was terrible! I knew I wanted to get better so I enrolled in a group clinic to teach me the basics. After completing 3 clinics I have moved on to getting one on one coaching from the pro, Andrew Humble, which has been so beneficial. Well, to cut a long story short 9 months later on Saturday I won the competition at my local club, Fremantle.

The reason why I have got so much better so quickly is entirely due to getting the right coaching from the start and not developing those ‘bad habits’ that affect so many people’s games. I still have a long way to go and I am positive my improvement will continue to be as rapid because I am getting the right advice and training tools at the right time.

This same reasoning applies to us in our fitness businesses. I know you are a great trainer and have all the skills you need to help people achieve their health and fitness goals. What you might not have is the tools, strategies and systems to get better qualified more committed clients who can and will afford your top level of training.

My point here is no matter what we do if we invest the time and money to learn and be coached by an expert then we will have almost instant success, just like my golf game. If we fumble and stumble along thinking that we can just ‘figure it out’ by ourselves then the cost, emotional and financial, can become overwhelming.

A great mentor of mine, Mal Emery, once told me to “Pay Once, Cry Once” and then benefit from that investment forever. I suggest you do the same in any areas that you see as a weakness in your fitness business.

To Your Success,

Ric Isaac

P.S. For those of you who would like to attend our latest workshop in Melbourne on the 8th of October, go to www.ProfitableFitnessCareers.com or call 1300 484 006 and book your seat NOW as there is strictly limited seats. See you there!

Well Hi Folks,

I am very excited to be sharing this next video with you. If you need a shot of Inspiration then you will get it watching this.

Clinton Thomas from Vitality Health and Fitness in Hamilton, Victoria has certainly had a rollercoaster ride in his fitness career to say the least. Right from the start he had a vision of what he wanted to do but could not quite get there. His hours got longer, the stress got worse, and he was still not making any money.

Enter the Red Bible, Maximum Response Fitness Marketing, and suddenly he could see a light. Now Clinton is an action taker and as soon as got his hands on all of the strategies he started to implement like crazy. He is a smart guy because his next investment was in a sales system that could take him to the level of income he wanted and to be able to help more people…. the Auto Closer Sales System!

He also wanted more coaching and our support so he upgraded to our Gold Plus membership and started getting the template campaigns and the coaching he desired.

But Clinton didn’t stop there he had a BIG VISION and wanted to shout out to everyone in his community about how he and his staff could help them with their health and fitness goals. This is where Gold Rush came in and again he sank his teeth into this program and kept his eyes firmly fastened on the goal. He is a very determined man so even though some of those around him were concerned, his vision was crystal clear and he did achieve some remarkable results.

When the clients rock in you have to have systems for managing them and still providing awesome service and this was an area where improvements could be made. Clinton makes smart decision when they need to be made so once again he invested in the future and got involved in our Deep Core program and…. well you will hear the rest of the story.

Listen to the emotion behind this proud family mans commitment to his business and his life. You really are a true inspiration Clinton and we are so proud of you and your achievements.

After our event, Clinton became our newest VIP Member.

Want to learn how it’s done?

Cheers,

Ric

Hi folks,

Have we got a treat for you here!

Bianca Aiono from Exclusive PT in the Glasshouse Mountains Q.L.D, is another of our Finalists in the Fit For Profit Member of the Year contest and she really is a force to be reckoned with.
Bianca attended one of our seminars in Brisbane last year and was a little skeptical to say the least. Credit to her though, she took a leap of faith and invested in our Maximum Response Fitness Marketing pack and was blown away by how much great information was in there.

The trust was there so even though Bianca had been trained in ‘sales’ before she knew she needed something industry specific so she bought our Auto Closer Personal Training Sales System and that’s when everything exploded! As you will see in this video her sales figures and client numbers in her outdoor training business went ballistic, we are talking SERIOUS numbers.

Quickly she wanted more, so at the start of this year into our top level of membership, VIP Fitness Marketing. Since then Bianca has used the ‘done for you’ tools and attended all of the coaching and training calls and just 12 months after meeting us now has the life of her dreams.

As you will see it wasn’t all smooth sailing and there were times when it would have been easier to give in but true to her word Bianca stuck to it and listened to our advice got our ‘Duplicator System’ on how to Find, Hire, Train and Manage staff and with 6 great staff members and a clear plan for the future you will be hearing more from this human dynamo.

Make sure you watch this right through as there are some gems Bianca shares towards the end that you don’t want to miss out on. If you want some inspiration in your fitness business then this video is a must see.

Keep Chargin’

Ric

Hi everyone,

Laurie Maximilian from Betterlife Health and Wellness in Myaree, WA was our second Member of the Year Finalist. In just 18 months with his new PT Studio, and under Fit For Profit’s guidance, has achieved some AMAZING results!

You’ll see how Laurie and his wife Nicole went from spending years working for an employer who never really had their interests at heart, to fulfilling their dream of helping the local community, and achieving the kind of success that many people in the industry only dream of. As with Joel’s story, Auto-Closer changed everything for Laurie and Nicole. After coming second in our Auto-Closer contest, Laurie upgraded to Gold Plus, then needed to get Duplicator as his sales exploded and he urgently required staff. He joined our first Australian Gold Rush class in 2008 and earlier this year joined our VIP program and implemented Deep Core in his business.

Laurie will show you how his $8.5K investment in FFP’s coaching has translated into over $400K turnover for the business. If you’re on your way to launching your own fitness business, or if you’re just starting out in the industry, this video is a must-watch.

Keep an eye out for video #3 of Bianca Aiono. We will post this very shortly.

To Your Success,

Andre

PS:  We are starting our Fast Start Classes for I-AM RAINMAKER next week. If you would like to come on board with this awesome marketing machine, then click here.

Hi Folks,

What an amazing time we all had at our Mega Training event two weekends ago.

People were blown away by our Member of the Year finalist so we thought we would share them with you. The first to present was Joel Scutt from All Sorts Fitness in New Farm, Brisbane. What an incredible ‘Rags to Riches’ story he is and although he was very nervous you can see how the last 12 months have completely changed his business, his income and his life. Well done Joel!

We will be sending out all five of the Finalists in the order they presented so look out for Laurie Maximilian’s presentation next. This has really raised the bar for all of us to see what can be done when we have the right attitude, a burning desire and the right tools and coaching.Have fun,

Ric Isaac

Hi Folks,Well… What can I say? Mega Training ROCKED! The whole weekend was business and life changing, but the highlights undoubtedly were the presentations from our 5 Member of The Year entrants. Their stories of the changes to their businesses, bank balances and lifestyle were truly moving and inspirational. The quality of entries we had for this competition was so high and I congratulate all of the entrants for the successes they have had. Choosing the five was really tough, but as we saw on the Saturday night, they were truly deserving. Congratulations to Dirk Hansen, from Dirk’s Health in Bondi, Sydney for becoming the 2009 Fit For Profit Member of the Year! The Runner Up was Clinton Thomas from Vitality Health & Fitness in Hamilton, Victoria. Well done Clinton!

Joel Scutt from All Sorts Fitness in Brisbane, Laurie and Nicole Maximilian from Betterlife Health and Wellness, Myaree WA, and Bianca Aiono from Exclusive PT in the Glasshouse Mountains in QLD were the other amazing finalists, and they shared some magnificent results and inspired all of us to do more to help people change their lives forever.

Above is a video from Bianca Aiono which encapsulates the changes that all of the finalists had over the last 12 months.

We will be sharing photo’s and video footage over the next few weeks for those of you who missed out.

Having Sean Greeley and Dick Chilton, our partners in the US, come over was really great as everyone could see how passionate and committed they are to helping us be our very best. Their presentations helped everyone to get a crystal clear plan for taking their business to the next level and beyond.

Lynn from Your MWR, Inc. shared her extensive knowledge of web mastery and explained how to dominate the online market in your community. Because she has been a Personal Trainer she showed people the benefits of technology and made it easy to understand.

The feedback we had from the event was so positive that we are already planning our 2010 Mega Training now. Thanks to all of you who attended and helped to make this our best event ever!

I will post again later on this week so keep your eyes open.

Keep Chargin’

Ric Isaac